Privacy Policy

Effective Date: 25.08.2025

Welcome to simple-ga.com. We value your privacy and are committed to protecting your personal information. This Privacy Policy outlines how we collect, use, and safeguard your data.

Information We Collect

Personal Information: We may collect personal information such as your name, email address, and company details when you register or contact us.

Usage Data: We collect data on how you interact with our website, including IP addresses, browser types, and pages visited.

Google User Data: When you authorize our application to access your Google Analytics 4 (GA4) account using the OAuth consent process, we access read-only analytics data (via the https://www.googleapis.com/auth/analytics.readonly scope) from your GA4 property. This may include aggregated user behavior, demographics, events, and other metrics. We do not collect or access personally identifiable information directly unless it is present in your GA4 configuration.

How We Use Your Information

To Provide Services: We use your information, including GA4 data, to deliver and improve our services, such as fetching and displaying your analytics insights in real-time.

Communication: We may use your contact information to send updates, newsletters, or respond to inquiries.

Analytics: We analyze usage data to enhance user experience and optimize our platform. Google user data is not used for our internal analytics beyond providing the service to you.

We do not use Google user data for any purposes other than those explicitly authorized by you during the OAuth consent process.

Data Sharing and Security

Third-Party Services: We do not sell your personal information or Google user data. We may share data with trusted third-party service providers (such as hosting providers) solely to assist in delivering our services. Any sharing is limited to what is necessary and bound by confidentiality agreements.

Security Measures: We implement industry-standard security measures to protect your data from unauthorized access, including firewalls, regular software updates, and monitoring for threats.

Sensitive Data Protection: For sensitive data, including any sensitive Google user data (such as analytics metrics that may reveal personal or business insights), we employ additional protection mechanisms. These include encryption of data in transit using HTTPS/TLS protocols, encryption of data at rest where stored, strict role-based access controls to limit access to authorized personnel only, and regular security audits to identify and mitigate potential vulnerabilities. Security procedures are in place to protect the confidentiality, integrity, and availability of your data.

Data Retention and Deletion

Your personal data is kept by us only for such time periods as necessary:

  • to provide you with the relevant services;
  • for us to communicate with you;
  • to improve our services; or
  • as may be prescribed for legal and audit purposes.

We have retention routines in place to ensure that personal data is deleted as required. Google user data is not stored persistently; it is fetched on-demand and not retained beyond the duration of your session unless explicitly required for service delivery.

Artificial Intelligence & Machine Learning applications

The collected user data is not used to develop, improve, or train generalized AI and/or ML models.

Your Rights

Access and Correction: You have the right to access and correct your personal information.

Opt-Out: You can opt-out of receiving marketing communications at any time. You can also revoke OAuth access to your Google account at any time through your Google account settings.

Changes to This Policy

We may update this Privacy Policy periodically. We will notify you of any changes by posting the new policy on our website and updating the effective date.

Contact Us

If you have any questions or concerns about this Privacy Policy, please contact us via the contact form.

Consent: By using our website and authorizing access to your GA4 data, you consent to the terms of this Privacy Policy.
Loading...
Please wait

We are fetching your GA4 data. This may take a moment.